How New Balance Shoes are Made

How New Balance Makes Shoes

What is the Process of Making New Balance Classic Shoes?    Most New Balance shoes are made by Cold Cement Construction process.   The New Balance classic trainer styles have a Sheet Cut EVA midsole.  This Midsole is attached by the Cold cement process. Cold cement is the modern updated style of shoe construction.  Cold cement is the opposite of the classic high heat vulcanized shoe construction, as found in Vans and Converse shoes.
Cold Cement shoe construction allows the use of modern lightweight plastic, foam and mesh materials due to the low temperatures required for bonding the upper to the shoe sole.   Every modern high performance athletic shoe manufactured by New Balance for Running, Basketball etc… is made by this cold cement process.

What is the Process of Making New Balance ShoesCold Cement / Sheet CUT EVA Shoe Assembly Process:

New Balance Classic with a  sheet cut EVA Midsole the shoe upper must be prepared  by board lasting.  For this running shoe the outsole will not cover the edge upper so it must be tucked under.   This is called “board lasting”.  The lasting board is made of treated fabric or paper board.

The shoe upper is steamed to soften the materials and the last is inserted and pulled tight.  A lasting machine is used to pull the upper tight.  The Lasting machine pulls the upper tight, while securely bonding the upper to the lasting board.    The lasting board remain inside the shoe, you can see it under the footbed.

The shoe may have a plastic or fabric part installed on top of the tongue to protect the surface from damage and drift during the lasting operations.

Sheet but EVA sole – Cut and Buffed and ready

While the upper is being lasted the sole unit being prepared. In this case a the rubber sheet sole is combined with the EVA foam cushioning component cemented to the underside.  This is done in a separate process that’s called stock fitting.


The sheet cut EVA material is cut into a profile then machined to follow the outside bottom shape.  A shaped grinding stone buffs the edge profile.

Now that the upper is lasted tightly and the outside unit is compete, the two pieces come together. The rubber sole unit will receive a coating of primer and cement. The outsole will get it’s own special primer designed for EVA and rubber. The shoe upper is also prepared with its own special primer and cement.

After the contact cement and primer has been completely dried in the heating tunnels the two pieces are joined together by hand. The skilled worked aligns the upper and outsole together then places the shoe is a hydraulic press.

How New Balance Makes Shoes
The toe tip will get extra pressing

The shoe will have some pressing operations, usually all done with one machine. A vertical press, toe and heel press and Side presses. This insures there is full contact between the upper and outsole. Once the shoe is pressed together it’s often put in the cooling tunnel to set the glue.

After the cooling tunnel a shoe de-lasting machine is used to push the last out of the shoe without wrinkling the upper.

Now the sneaker is complete at this point you can insert the foot bed.  The footbed may be molded EVA with a fabric cover or flat sheet cut foam.  The flat die-cut footed is usually cemented inside the shoe, while  molded footbeds are most often removable.

The new sneaker is ready for a final QC inspection, a quick check for any loose threads, cleaning and packing.


The Process of Making New Balance ShoesLearn more about How New Balance and the other big brands make shoes in the new book
How Shoes are Made.

learn how to make shoes:

Footwear design book Free PFD Shoe Design Book Download जूते कैसे बनते हैंDo you want to learn how big brands make shoes?  Now you can!  How Shoes are Made will show you how modern shoes come to life! More than just a tour through a sneaker factory and more than your average shoe making book!  This is the perfect Shoe design a handbook for footwear designers.  From drawing shoe designs to sample development and footwear manufacturing, you will learn how it is all done. Written by veteran shoemaking pros, How Shoes are Made will give you a look inside the REAL world of shoe design, development, and mass production. This book teaches shoe making for beginners and students. 220 pages with over 400 color photos and drawings. 26 chapters explaining shoe design, footwear pattern making, sample development, footwear materials selection, upper stitching, outsole and tooling design, shoe lasts, shoe costing, quality inspections, pattern making and much more!  A must-read for young shoe designers, sneakerheads, or any footwear fanatic! Secure payments Visa, MasterCard & PayPal. Over 3500 copies sold! Read in over 60 countries!
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The Design Process, Shoe Development, Shoe Patterns, Shoe Specifications, Outsole Tooling, Development Process, Pre-Production, Material Preparation, Stitching Operations, Rubber Pressing, EVA Forming, The Assembly Line, The Shoe Last, Footwear Costing, Importing Shoes, Shoe Logo Design, Leather for Shoes, Textiles for Shoes ,Synthetics for Shoes,  Foam for Shoes, Know Your Footbeds, Material Suppliers, Shoe Designers Tools, Jobs in the Shoe Trade ,Quality Control, Starting a Shoe Company, Life at a Shoe Factory, Shoe Making Dictionary

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