About Us

The Sneaker Factory website was created in 2004 by practicing design professionals.  I’m in the shoe trade. I have worked as a Designer, Developer, Product Line Manager, Development Group Manager, Advanced Projects Group Manager, Buyer, and Sourcing Manager.  I have experience working on sports shoes for running, skating, biking, brown shoes, hunting, hiking, and snowboarding boots.

I also have extensive experience designing and developing soft goods and hard goods for wakeboarding, snowboarding, and kiteboarding.

My home is in California with my wife and two teenage boys but I have lived in the Far East, and travel extensively in China, Korea, Taiwan, Vietnam, etc….

Follow our Facebook page: How Shoes Are Made
Follow our Instagram feed: SneakerFactoryShoes
See some of my projects (new and old) on Coroflot
Visit my profile page on

Are you a teacher or involved with a shoe school? Please contact us for a bulk order discount for your students.

Are you  in need of some consulting? We offer various services and have contacts in design, development, manufacturing, QC, importing, and marketing in both the USA and China. You can easily set up a phone call via Clarity.fm (start-up advice from world-class experts).

We would love to hear from you! Please send comments and questions to Ask_A_Shoe_Dog@sneakerfactory.net or use the form provided here.

Wade Motawi and the Sneaker Factory team

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